Archive for the ‘ Learning Pool ’ Category

Defining the Role of Candidate Experience Measurement

The continuing change, evolution and approach towards analytics technology, social interaction and the global economy have significantly changed the face of recruitment over the last ten years. The current recruiting climate reflects this through high candidate volumes, critical skills shortages, increased social media interaction, time constraints and limited resources. Alongside this, a lack of real-time metrics and tools that offer instant evaluation, accurate measurements and an easy way to manage increasing applications, exacerbate challenges and impede the ability to detect areas for improvement. However, measuring the candidate experience offers a pro-active solution towards these challenges. Effective measurement can help improve: Talent Attraction As ... continue reading

How Good Is Your Candidate Karma?

[caption id="attachment_2945" align="alignright" width="200"] Photo by Deniz Altindas on Unsplash[/caption] As the old saying goes, ‘what goes around, comes around’. The belief that bad actions would, at some point in the future, return to plague the wrongdoer. For years this was perhaps a ‘just desserts’ concept and after all, what was the real likelihood of anything bad actually coming back? Fast forward to today and factor in job seekers and social media and it’s a very different story. There are now plenty of platforms that make it very fast, very public and very easy for disgruntled candidates to have their voice heard. ... continue reading

Top Ten Tips For Measuring Your Candidate Experience

Back at the start of the year we blogged about the controversial decision made by the RAD awards not to shortlist, or appoint a winner, to their 2013 Candidate Experience Award due to the quality of the entrants. This year the category has been re-released under the title ‘Candidate Engagement’. Whilst the award’s continued measurement of the candidate experience is a positive sign, it will be interesting to see how candidate engagement is currently being measured by companies, just what the metrics for success are and whether the judging criteria really does reflect how candidate’s experience a recruitment process. Contemplating this, ... continue reading

Online media: Where candidates have a voice…

Over the last week, the news stations have been reporting on two separate incidents when candidates and customers have taken to social and online media to make themselves heard. The global coverage and influence these events have had highlight the ease at which candidates and customers can now share their views. Online media has long given the everyday individual a public voice but these examples emphasise how this trend has developed and the impact this can have on an organisations brand and relationship with their candidates and customers. Episode One… When Hassan Syed’s parents - who flew on flights organised by British ... continue reading

Big Data Technology: HR and the Candidate Experience

“The fact that the recent HR Tech Europe Spring conference in London focused not on technology but on data tells you just how important the issue is becoming for organisations.” HR Magazine, 9th May 2013 [caption id="attachment_2955" align="alignright" width="300"] Photo by takahiro taguchi on Unsplash[/caption] Big data technology has revolutionised the world of data analytics, offering comprehensive, in-depth insights into every area of a business. The importance of monitoring and analysing big data has clearly not gone unnoticed either, with 94% of enterprises placing this in their Top 10 IT priorities for 2013. When it comes to HR and the candidate experience, big ... continue reading

Recruiters: Keeping candidates warm…

[caption id="attachment_2960" align="alignright" width="300"] Photo by Sandis Helvigs on Unsplash[/caption] Whenever recruitment is discussed attraction and retention is often the key focus but what happens in between? What do companies do to keep applicants engaged throughout the recruitment process and, crucially, what do they do at the offer stage? Experienced recruiters know how hard it can be to find talented candidates so how do you keep up their enthusiasm throughout a recruitment process that will take weeks and sometimes months? If your company isn’t considering this, then it should be right now. There have been various discussions in HR groups recently about combining old ... continue reading

The Recruiting Process – It’s marketing’s prime time…

Recruitment marketing comes in all shapes and sizes, but what does it really say to candidates when an organisation goes the extra mile? Examples of this can be seen in the following job advertisements. As you look through them consider what impression they would give you as a potential candidate… The challenge Why ask candidates to tell you that they can do something when they can show you? McKinsey & Company tasked advertising agency Ruff Lanz to get I.T. graduates to do just that – in a way that not only engaged them but also worked as a pre-selection test. A sneaky puzzle Another example is ... continue reading

Candidates are customers too… How do you treat yours?

The candidate experience is the chameleon of the business world – whether you notice it or not, it is influential in every aspect of a company’s performance and growth. To ignore it is to disregard an essential building block in an organisation’s growth. Recent data shows that 49% of candidates have some relationship with a company prior to applying and 1 in 5 of these will be an existing consumer - emphasising that the candidate experience impacts more than simply the recruiting process. 25% of candidates also state that they have changed their status as a consumer as a result of their ... continue reading

The Unemployable Graduate: And the great skills gap… [Part 3]

“Without a remedy for this mismatch of demand and supply, we forecast that by 2020 there will be a global shortfall of 85m high and middle skills workers for the labour market.” This worrying statistic came from The Economist in November 2012 and considering recent reports that state that 65% of UK CEO’s  believe that ‘a lack of skills is hampering the growth prospects of their organisations’, this prediction is not unfounded. The gap is particularly evident among potential entry level employees with 40% of employers reporting that they struggle to fill these vacancies as candidates have inadequate skills. Findings from a ... continue reading

The Unemployable Graduate: Who is helping? [Part 2]

Just over a year ago, I wrote a blog piece on the current state of graduate recruitment and who was in a position to help. A year on the situation for inexperienced graduates, and young people in general, is still difficult: [caption id="attachment_2978" align="alignright" width="300"] Photo by Caleb Woods on Unsplash[/caption] - European unemployment figures are critically high at 23.5% - with peaks of 55.7% in Spain and 58.4% in Greece. This means that around 5.6 million people under the age of 25 are jobless in Europe. - Worldwide, the International Labour Organisation (ILO) estimates over 75 million young people are currently looking for ... continue reading