job applicants

Could your Recruitment Strategy be Damaging your Consumer Brand?

“We all know the power of negative word of mouth on image and reputation and what may have started out as an opportunity to communicate a strong employer brand may actually end up damaging it.” Brett Minchington, Employer Brand International A … Read More

The Employer Brand – Your biggest candidate draw…

On the hunt… You know the sector you wish to work for, the skills you can offer and what drives you to succeed, but what influences your decision to apply? Whether you’re looking for a temporary role to cover a … Read More

The Online Candidate Experience: Your first impression counts…

How do you communicate with your candidates? Do you know where they first heard of you, what spurred them to apply for the role or what their first impression was? In the vast communications landscape a candidate’s first sighting could … Read More

Candidate Experience – Why embracing your unsuccessful candidates could improve company performance…

Consider these two extracts from emails sent to ‘Clear Channel Communications’ Chief Talent Scout, Morgan Hoogvelt…  “…I’ve been doing this for a while and I’ve never worked with anyone in an HR capacity who took the time to inform, support … Read More

Beware of the whispering campaign

A recent survey we conducted showed that a large majority of candidates share their experience as a candidate with their friends and family (83%); 64% also added they used social media to spread the word about their experience, using Facebook … Read More

Poorly treated candidates less likely to become customers

In a survey we conducted in November 2011, more than 46% of respondents admitted their last experience as a candidate had been “poor” or “very poor”; but what does a poor candidate experience actually mean for an organisation? One of … Read More

Mystery Applicant at Reconverse

Mystery Applicant last week attended the latest Reconverse session that was appropriately focused on the candidate experience. Reconverse events are structured around an initial round table discussion with industry peers followed by 1-1 speed dating style meetings with organisations working … Read More